Step inside

our flagship store

Shop all the best baby brands on display at our Lincolnshire store with expert advice from our friendly customer care team. From award-winning prams to stylish nursery sets, we’ve got everything you need for every moment of parenthood.

Opening times

Monday 10 am – 4 pm
Tuesday 10 am – 4 pm
Wednesday 10 am – 4 pm
Thursday 10 am – 4 pm
Friday 10 am – 4 pm
Saturday 11 am – 3 pm
Sunday 11 am – 3 pm

Location

Tattershall Way,
Fairfield Industrial Estate,
Louth, Lincolnshire
LN11 0YZ Get directions

The journey begins...

From our warm, knowledgeable staff ready to guide you, to exclusive in-store-only offers you won’t find anywhere else, we’re here to make this exciting time effortless and memorable.

Whether you’re picking the perfect coming-home outfit or choosing your dream travel system, we're a one-stop shop for everything baby!

Shop Mamas & Papas

Tick off your baby checklist in one go with our Mamas & Papas concession in store! Discover their popular snuggly first outfits, award winning travel systems, dreamy nursery sets, weaning essentials and so much more.

Exclusive Offers

Our one-of-a-kind product bundles and in-store only offers are carefully curated to bring you the best deals around on all of the major brands we stock. Be sure to stop by and take advantage of these exclusive savings—because your little one deserves the best!

Spend & Save

Introducing our new Spend & Save scheme! For every order you place in-store, you'll earn a gift voucher to use on your next shopping trip. Simply spend a specified amount, and we’ll reward you with a voucher to help you save on future purchases. It’s our way of saying thank you for choosing us to support you and your little one.

Payment Plans

There's no need to compromise on your favourite baby items! For larger purchases such as travel systems and nursery sets, we offer flexible 0% interest payment plans in store and Snap Finance. Allowing you to spread the cost of your purchase over time and focus on the important stuff - getting ready for their arrival. Come visit us today and explore our range of payment options.

Personal shopping

Buying for baby? Forget one-size-fits-all lists. Every decision for your little one matters, whether it’s your first child or third. Book a free personal shopping consultation with one of our friendly, advisors. They’ll ensure you have everything you need for birth and beyond.

Book an appointment

Sip & Shop

Shopping is more than just a transaction here at Millie & Ralph—it’s an experience. Our in-store Snack Station is the perfect place to relax while we take down your order. Grab a seat on our comfy chairs, enjoy a snack, and take your time. Plus, don’t forget to check out our photo wall, where you can capture a special moment with your new pram and share with your friends!

Car Seat Fittings

Buy a car seat in-store and our fully trained experts will show you how to fit it. Drive away with complete peace of mind, knowing you have the perfect seat and the confidence to secure it safely on your own.

Pram Build Service

At Millie & Ralph, we go the extra mile to make sure your parenting experience starts off stress-free. Our complimentary pram service means we’ll build and prepare your pram for you, so it’s ready to go the moment you arrive. No assembly hassle, no waiting around and no boxes to dispose of at home!

captured moments

Tag us for a chance to feature on our Instagram. Follow @millieandralph for parenting hacks and the latest arrivals from your favourite brands. 

@millieandralph